Gregory launches in the Philippines, bringing adventure, style to every journey

Gregory

Known for its unique blend of adventure-ready designs and everyday practicality, renowned outdoor gear brand Gregory has officially landed in the Philippines. Distributed by Primer Group, Gregory’s collection promises to empower Filipinos to explore both the great outdoors and the urban jungle with ease.

With nearly 50 years of experience, Gregory has built a reputation for its innovative and ergonomic designs that prioritize comfort, durability, and style. At the core of the brand’s philosophy is its tagline, “Don’t carry it, wear it”—a bold commitment to making every journey, big or small, a seamless experience.

“Gregory has always been synonymous with adventure, resilience, and innovation,” says Cleo Macasaet, the brand manager for Gregory Philippines. “Our goal is to craft gear that not only meets the demands of the wild but also enhances everyday life. Whether you’re hitting the trails or navigating city streets, Gregory bags are designed to move with you.”

Gregory’s launch in the Philippines comes with a wide array of products, ranging from durable technical packs to stylish lifestyle bags. Every product is built with eco-friendly Cordura and nylon fabric, reflecting Gregory’s commitment to sustainability without compromising on performance.

Photo by Kenneth M. del Rosario

“Our philosophy extends beyond the trailhead,” Macasaet said. “We believe exploration doesn’t end in the mountains—it continues into the cities, the parks, and all the journeys we take daily. That’s why we’re excited to introduce Gregory’s collection to Filipinos who live for adventure, both on and off the beaten path.”

From its iconic teardrop-shaped Classic Day Pack to its multi-compartment, easy-access technical packs, Gregory’s designs are perfect for a variety of lifestyles. Whether you’re a student, a professional, or a weekend traveler, there’s a Gregory pack that fits your needs. Prices range from P3,990 to P24,990, offering something for every budget and adventure.

Photo by Kenneth M. del Rosario
Gregory launch at R.O.X. in BGC

For Filipinos looking for a dependable companion on their next adventure, Gregory promises a lifetime of experiences with gear that blends comfort, style, and durability. 

Gregory bags are now available at select Bratpack, R.O.X., and Travel Club stores, with plans to expand into more locations, including The Signet Store.

Photo by Kenneth M. del Rosario

 

Kenneth M. del Rosario
Kenneth has been writing for the Philippine Daily Inquirer for more than 17 years, covering travel, food, motoring, technology, real estate, and business, among others.