SKIPPY Peanut Butter recently transformed the Central Atrium of SM Mall of Asia into an interactive playground. Over three days, families flocked to the “SKIPPY Brand, Set, Go!” event, which celebrated the joy of snack time as a perfect opportunity for bonding and creating meaningful memories.
The event was designed with one goal: to show that snack time is more than just a routine—it’s a chance to inject fun into everyday life and strengthen the connection between friends and family. The SKIPPY playground featured a range of engaging activity booths, all of which revolved around the deliciousness of peanut butter and the joy it brings to every snack.
One of the standout activities was the “SKIPPY Brand Picnic,” where participants raced against time to complete an image of a SKIPPY Brand snack. At “SKIPPY Brand Make It Memories,” attendees snapped photos with fun props, sharing their creations online to earn stamps.
Meanwhile, the “SKIPPY Brand Sweet Treats Station” allowed guests to craft their own SKIPPY snacks, turning simple ingredients into delightful treats.
Another crowd favorite was the “SKIPPY Peanut Butter Bites Blitz,” an interactive ball pit challenge where kids (and, yes, their guardians) searched for hidden SKIPPY snack bites. For those with a competitive streak, “SKIPPY Peanut Butter Putts” offered a mini-golf course where players aimed to sink a ball into a peanut butter-themed hole. The high-energy “SKIPPY Brand Snack Smash,” on the other hand tested participants’ reflexes as they racked up points by hitting SKIPPY snacks that popped up on a screen.
All of these activities were open to the public free of charge, allowing families to explore, play, and create snacks together. To top it off, many attendees took home exclusive SKIPPY merchandise, including limited-edition items that served as mementos of the fun-filled day.
For over 90 years, SKIPPY has been a beloved part of family moments, thanks to its smooth, creamy texture and irresistible roasted peanut flavor. The “SKIPPY Brand, Set, Go!” event underscored the brand’s commitment to making snack time not just a daily habit but a joyful, memorable experience that brings big smiles and lasting happiness to families.
